About Me

“I don’t care what industry you think you are in. We are all in the people industry.”

 Gary Vaynerchuk

That is what makes us human. That is the whole point.

I am

real, honest, brave…That takes courage. 

a creative communications professional, who is comfortable in the online and social media environment.

Process is dirty…

… creative process is even more so. Just ask any potter, painter or sculptor. They’re used to this. Getting messy.

… creation is hard and involves many winding roads of uncertainty.
I would dare say that creation is more an emotional process and journey than a mental one.

I am a mind hacker.

I am interested in what goes on unseen and unchallenged beneath the deceptive exterior of surface thoughts, words and actions.

I’m not stopping. Truth is, I have not stopped for many years.

I want to share ..…

This current version of my blog is a mess, yet I am proud of it. It represents my ugly process, my journey of discovery, my honesty and raw bleeding heart. So me.

Yet I will never, ever be ashamed of it because five years from now, I want to be able to look back at this and say, “Yes, I had the courage to be real.”

Any entrepreneur will tell you…

One after the other. Mistakes, failures, wrong turns, lousy investments, bad decisions.What’s new? What do we expect? Dream on. You read that right.

Everyone likes to rank themselves and compare themselves to others and to know where they stand. Just in case it should ever come in handy to know whether you are More Stressed Out Than Everyone Else or Normally Stressed Out or Not Stressed Out Enough and so on. And of course, knowing how F''@!%d Up you are in comparison to everyone else is a very handy bit of information you can use to gloat, shore up your self-esteem, get depressed about, or even use to understand Other People.

here is my reaction:

Oh god help me.

I ask you now to choose…

you can continue to worry about your conversion rates, click throughs and profit.

True, all that can make you successful.

But will it make you less human?
Less real?

If you are in this for the right reasons…This is not about your social orientation.

The most successful businesses are built on human relationship…

… and human relationships are forged through only one currency.

Caring.

Care about people, and they will care back…This is not a business strategy.

You can’t plan to care, you can’t ‘factor’ it in like a variable.

You either care or you don’t. 

And if you don’t,… you are going the wrong way.

Success is ephemeral and subjective…

success is nothing more than just a single moment in the eternal process of now.